How Do Consumers Use Mobile Banking?
Table of Contents
- Data and Chart Overview
- 1. Which 3 mobile banking features do consumers consider to be critical?
- 2. What percentage of consumers rated depositing checks as an “important” or “critical” feature?
- 3. Which feature is the least important to consumers? Why might that be the case?
- 4. Maha looks at this graph and says: “This survey shows that Americans really care about the security of their bank account” Do you agree or disagree with Maha’s conclusion? Explain your reasoning.
- 5. How do you think this data would look if it only looked at how Gen Z uses mobile banking? Why?
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Data and Chart Overview
The following chart illustrates how important different mobile banking capabilities are to consumers. The bar chart lists several features (e.g., depositing checks, money transfers, budgeting tools) and shows the share of respondents who rated each feature as Critical, Important, Nice to have, Not important, or Don't know what this is. The image provides a visual summary of consumer priorities and perceived security implications in everyday mobile banking.
!Mobile banking importance chart
Last updated: 2024-05-03
1. Which 3 mobile banking features do consumers consider to be critical?
1. Which 3 mobile banking features do consumers consider to be critical? DOK 1
2. What percentage of consumers rated depositing checks as an “important” or “critical” feature?
2. What percentage of consumers rated depositing checks as an “important” or “critical” feature? DOK 1
3. Which feature is the least important to consumers? Why might that be the case?
3. Which feature is the least important to consumers? Why might that be the case? DOK 2
4. Maha looks at this graph and says: “This survey shows that Americans really care about the security of their bank account” Do you agree or disagree with Maha’s conclusion? Explain your reasoning.
4. Maha looks at this graph and says: “This survey shows that Americans really care about the security of their bank account” Do you agree or disagree with Maha’s conclusion? Explain your reasoning. DOK 3
5. How do you think this data would look if it only looked at how Gen Z uses mobile banking? Why?
5. How do you think this data would look if it only looked at how Gen Z uses mobile banking? Why?
www.ngpf.org Last updated: 5/3/24